What makes for a great coach? It’s the ability to lead, make things happen and inspire. It’s the extraordinary talent to help players see what's possible, achieve breakthroughs in performance and create lasting life skills. 

This is BFIT540. We are coaches. We are on the field. We know your time is best spent with players not on ordering uniforms and fan-wear.  

We offer team store ordering, stand-out design, 24/7 support, fast turn, local pickup and low-cost shipping. Orders are ready in 2 to 3 weeks, not 2 to 3 months. We are the manufacturer so we control the process, including flexibility for last minute order changes. 

We buy from our local fabric mills. We offer Apprenticeship Programs to support the trades. We work with Mike Rowe and mikeroweWORKS Foundation to help close the skills gap in America.  

We giveback to our community. We work with Vocational Rehabilitation to hire people with disabilities. We partner with Horry Georgetown Technical College on workforce development. We use REPREVE recycled fibers to reduce plastic waste. 

It's in our DNA ...

We come from a family of coaches, beginning in 1945 - when Al Ferony (my grandfather) was hired by Branch Rickey to play for the Montreal Royals, the AAA farm team for the Brooklyn Dodgers. He played for the Peekskill Highlanders, a minor league affiliate of the New York Giants. Al Ferony Jr. coached baseball and softball teams in Peekskill, NY for twenty-five years.

Dan Brin (my husband), ran track for Georgia Tech in the 90's and is BFIT540's Head of Production. For the last 9 years, Dan dedicated himself to coaching for NMB Parks & Rec, basketball, soccer, flag football, and baseball. In 2019, he started a travel team, Beach Bombers. In 2022, Dan was awarded 2022 NMB Coach of the Year.